This is a scary kind of nerdy but I've seen him in front of that wall of ivy before in a documentary project with Brent Spiner, so I think it must be around his house.
Almost certainly produced before - the Kickstarter success was only a few days ago (as of this writing) and he's been busy and on tour the whole time. However, it was released only after the KS was successful, so who knows.
I'm guessing he made it as a joke as a bonus for the Kickstarter before he knew that it'd get funded within 11 hours.